Field To Fashion

Field To Fashion

This is a practice-led research project which investigates the fashion design potential of new fabrics made from ‘old world’ organic Kala cotton (Gossipium Herbaceum) grown in Kachchh, India.

Unlike most of the cotton grown in India today, which is hybridized with other plants or genetically modified, Kala cotton is indigenous and genetically pure. The Kala Cotton Project, managed by Indian crafts support agency Khamir, is working with growers, weavers and designers to create new products from fabrics made of Kala cotton. This paper outlines Alison Welsh’s involvement from a designers perspective, working with rural artisans in Gujarat, developing a range of contemporary womenswear garments to test the design potential of these fabrics.

Welsh has worked with Bhujodi master weaver Shamji Vishram Vankar, developing organically dyed fabric designs, which blend British and Indian heritage cutting techniques with a more minimal western fashion fit and sensibility. Sample garments were developed and manufactured in England and India, referencing traditional Indian detailing and pattern cutting methods. This project aims to deliver social and economic impact on the rural artisans of Kachcch, through the creation of new and sustainable products, and the promotion of Kala cotton to the international design community.